5 Mistakes Multi-National Companies In The Middle East Should Fix To Succeed In Their Digital Marketing Efforts​

I have had the privilege of working with big brands since I arrived in the region back in 2008. As I grew in my career I got to see firsthand lots of the impressive feats of MNCs as well as all the dumb things they do. Sometimes it is no fault of any specific person, it is just the way the whole thing is set-up. Other times it is just employees thinking about their careers and how to justify their existence in an organization.