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Choosing A Digital Marketing Agency

Not long ago, I was sitting with the owner of a local business. As we were catching up on different things we started talking about his business and some of the pains he went through dealing with different digital marketing agencies.

Interior design is alchemy. It can instantly change a space, a mood – even a life. As Winston Churchill famously declared: “we shape our buildings; thereafter they shape us.” I had the privilege of interacting with different interior designers helping them with their digital marketing efforts. After a while, you get to see a pattern in the questions being asked, objectives being sought and challenges being faced.

If you are running your own digital marketing efforts for your Beauty Salon, Spa or Beauty Clinic in Dubai (or any part of the Middle East), then this page is for you! The content here is very useful and it is the frame work of what any digital marketing agency will do if they were to take on your beauty clinic, spa or salon as a client!

It is said that the restaurant business is one of the most difficult industries to break into, let alone thrive in. Small business owners already face an uphill battle, as nearly 50 percent of them fail within the first five years. If you are running or planning on running your own digital marketing efforts for your restaurant in Dubai (or any part of the Middle East), then don’t leave this page until you have consumed it all

Not long ago, I was sitting with the owner of Brau.ae we started talking about his business and some of the pains he went through dealing with different digital marketing agencies. His stories were not new to me; I have heard them countless times in one form or another. Though I must say the way he recounted his stories was funny and light hearted but sad in the same time

If you are running or planning on running your own digital marketing efforts for your Lounge business in Dubai (or any other part of the middle east for that matter), then don’t leave this page until you have consumed it all. The content here is going to be very useful, and it is the frame work of what any digital marketing agency will do if they were to take on your Lounge as a client!

The short answer is: No! But short answers are sometimes not very fun. So here is the background to this blog post. I have a cousin whom I consider a brother and as close of a friend as one can be. We live in different countries but every opportunity I get to meet up with him, I take it. We hang out, play some chilled out music in the background and we start talking.

Lots of people say eMail marketing is dead or dying and though eMail marketing is not the way it used to be years ago before marketers started to spam the living life of customers, it is still a good channel to focus on. Yes, we analyzed lots of emails. A lot of these were from the cosmetics niche but there were a good chunk from the fashion niche as well

I have been focusing most of my articles and podcasts since my recent start on things like how to choose a digital marketing agency, or what business owners should do when hiring a digital marketing agency. And I think I captured most of my thoughts without being repetitive. But it occurred to me that there is a phase in the process where the businesses are obliviously happy with the digital marketing execution they are getting from their in-house staff or their digital marketing agencies.

I have had the privilege of working with big brands since I arrived in the region back in 2008. As I grew in my career I got to see firsthand lots of the impressive feats of MNCs as well as all the dumb things they do. Sometimes it is no fault of any specific person, it is just the way the whole thing is set-up. Other times it is just employees thinking about their careers and how to justify their existence in an organization.

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